Coke Zero gets new name and new taste in £10m ‘classic Coke’ relaunch

In an effort to reformulate Coca-Cola Zero into Coca-Cola Zero Sugar, the company calls it a “deliberate attempt to change the mix of our portfolio between sugar and no-sugar drinks.” Urgency is driven by the impending sugar tax imposed in Great Britain.

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Study: Eating pizza could help you lose weight

A new study from Men’s Health revealed that participants limited to 10,500 calories per week who ate pizza were much happier ― and healthier ― than those who did not.

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Stop everything: Pumpkin Spice Cheerios are on the way

It’s no secret that consumers love pumpkin spice. Cheerios will jump on the bandwagon with its Pumpkin Spice Cheerios, which will hit shelves around Labor Day.

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Dwyane Wade stays cool in TBWA/Chiat/Day’s latest for Gatorade

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NBA star Dwyane Wade keeps it cool under pressure for Gatorade Frost.

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Evian’s babies try surfing, and chilling with Gigi Hadid, in global campaign

Evian continues its ‘Live Young’ motto in new spot starring supermodel Gigi Hadid, who plays alongside some pretty incredible babies.

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McDonald’s fixed customers’ top 2 complaints – and sales are soaring

McDonald’s is finally seeing some sales momentum ― to the tune of 6.2 percent globally ― after months of dwindling numbers. The chain said the launch of all-day breakfast in October and the new McPick 2 promotions are driving the sales increases.

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‘Anti-aging’ gin promises to fight off wrinkles as you drink

As part of a rising trend of “beauty restaurants," which are highly popular in Japan, new spirit Anti-AGin claims to keep its drinkers from aging. The gin is distilled with ingestible collagen and “age-defying” botanicals, which are quickly becoming all the rage.

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Friendly’s just changed the ice cream sandwich game

Friendly’s is jumping into the ice cream sandwich hack game with the addition of a mouth-watering product to its menu: the Candy Bar Ice Cream Sandwich. Think Friendly’s Candy Bar Ice Cream, sandwiched between two frosted chocolate fudge Pop-Tarts and then dusted with Take 5 crumbles. Are you drooling yet?

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Meet the people with America’s oddest marketing job: driving Planters’ 26-foot NUTmobile

The Planters brand just wouldn’t be the same without its two best marketing gems: Mr. Peanut and his trusty NUTmobile. Meet the man behind the mobile legume.

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SapientNitro and the Ad Council think maybe you should reconsider wasting food

As part of a national service effort called “Save the Food," SapientNitro released this pro-bono campaign for the Ad Council to help decrease food waste, which is currently at 40 percent in America.

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