The Sauce: This Week in Advertising

This Week in Advertising 1.3.17

Posted on Jan 03, 2017

KFC will bring gaming to Instagram with the Kentucky Fried Football Challenge
George Felix, director of advertising for KFC U.S., said his company “wanted to create a unique gaming experience that combines everyone’s love of football, fried chicken and social media.

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This Week in Advertising 12.19.16

Posted on Dec 19, 2016

Bacardi and Swizz Beatz just created a new kind of DJ experience on Instagram
Bacardi and its global chief creative for culture, Swizz Beatz, created a digital simulator that gives Instagram users a full-screen glimpse into the life of a DJ,

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This Week in Advertising 12.12.16

Posted on Dec 12, 2016

How the greatest ads for Volkswagen and Red Bull fully embodied the brand purpose
Some of the best ads go above and beyond simply selling a product or fulfilling the strategy behind it; the best ads embody that which the company stands for, li

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This Week in Advertising 12.5.16

Posted on Dec 05, 2016

Crown Royal’s big toast to generosity
In Crown Royal’s newest purpose-driven campaign, the brand’s position is that generosity reigns over luxury and wealth as the ultimate status symbol.
Click to learn more.

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This Week in Advertising 11.21.16

Posted on Nov 21, 2016

Check out Taco Bell’s new tricked-out Las Vegas restaurant, the chain’s 7,000th
It’s no shock that Taco Bell is seeking a new restaurant location that’s as cool and quirky as the brand has become.

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